We measure what actually proves you’re visible — not just what’s easy to report
AI search doesn’t have a single dashboard yet. So we built a measurement approach that tracks the signals that matter across Google, AI Overviews, and conversational assistants.
Visibility, broken into signals you can act on
Every engagement is measured against a scorecard built for the channel it covers.
Search Visibility
Keyword rankings, organic traffic, and share of voice against the competitors you actually care about.
AI Citation Rate
How often your brand is named or referenced when relevant questions are asked of ChatGPT, Gemini, Perplexity and Copilot.
Paid Performance
Cost per acquisition, return on ad spend, and pipeline quality across search, social, and LLM ad placements.
Adoption Impact
Time saved and output quality change after AI workflows are rolled out across a client’s team.
A repeatable way to prove visibility, not just claim it
We built this framework because “we improved your SEO” isn’t a good enough answer anymore. Here’s what we actually check, on a recurring basis, for every client.
1. Baseline the Landscape
Before any work begins, we document exactly how your brand appears — or doesn’t — across search engines and AI assistants, and how your named competitors appear for the same queries.
2. Prioritize by Impact
Not every fix matters equally. We rank technical, content, and media opportunities by expected impact on visibility and revenue, so effort goes where it counts first.
3. Report in Plain Language
Every report ties back to the same question: are more of the right people finding and choosing you than before? If a metric doesn’t answer that, we don’t lead with it.
Case studies with client names, timelines, and hard numbers are available on request once we understand your industry and goals — we’d rather show you the ones most relevant to your business than publish generic ones here.
— Ask us for references in your industry
See how your brand would score on our framework
We’ll run a baseline visibility check across search and AI assistants and walk you through exactly what we find.
Request My Baseline Check